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4 Apr 2020

Full-Time Marketing Content Writer

Loomis US – Posted by David  Houston, TX

Job Description

Loomis US is looking for a Marketing Content Writer that will be responsible or researching and creating content for our website, blog, ad campaigns, marketing materials, social media platforms, sales presentations, email campaigns, newsletters, video scripts, press releases, publications, internal communication and much more. Summary The Marketing Content Specialist is responsible for anything relating to content and how it is developed, edited and published. This includes developing appealing topic angles, writing original pieces, editing existing content, conducting interviews with industry thought leaders, clients and internal staff, and being the in-house authority on anything related to marketing content creation. This person would work as part of the marketing team based in Houston, TX and would report to the Marketing Manager. Responsibilities Work collaboratively with Marketing Manager and various department representatives to handle daily writing and editing needs. Produce content for case studies, articles and blog posts through research and interviews. Assist members of sales team with creation and editing of presentations, proposals and RFPs. Plan new and engaging pieces of content by analyzing needs and keeping abreast of industry news. Own, operate, and upkeep editorial calendar. Assist with development of marketing campaigns and associated deliverables. Write and optimize ads for online search campaigns. Create internal and external email communications. Periodically review copy on company website and recommend updates to improve optimization and user experience. Learn the basic fundamentals of company website’s CMS platform and other systems in order to access and publish content. Develop a social media editorial calendar to organize and create posts for company’s social media accounts. Collaborate with internal and external marketing partners on various initiatives. Assist with tradeshow marketing efforts as needed. Performs other duties as assigned. Requirements BA/BS in Journalism, English, Marketing, Business or related field. Two or more years of experience writing for marketing. Agency experience preferred. Portfolio/samples of content writing is required. Preferred Portfolio Format: Online or a PDF that can be attached to application. Excellent verbal, written and research skills with a high degree of professional, creative and technical writing ability. Proficiency in using Microsoft Office Suite including Word and PowerPoint. Ability to manage content on several different social media outlets. Experience with search engine optimization and Google AdWords preferred. Exceptional organization and project management skills with the ability to manage to competing deadlines within a corporate environment. Strong problem solving and creative concept skills with the ability to work independently and as well as within a team environment. Required experience: Content Creation: 2 years Required education: Bachelor’s degree

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Job Categories: Marketing. Job Types: Full-Time. Salaries: 40,000 - 60,000 and 60,000 - 80,000.


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